Privacy Policy

Effective Date: October 1, 2025

SleepEQ (“we,” “our,” or “us”) values your privacy. This Privacy Policy explains how we collect, use, and share your information when you visit or make a purchase from sleepeq.co (the “Site”). By using the Site, you agree to the terms of this Privacy Policy.

1. Information We Collect

We may collect the following types of information:

  • Personal Information: Name, email address, billing/shipping address, phone number, and payment details when you make a purchase or sign up for communications.
  • Non-Personal Information: Browser type, device information, IP address, time zone, and browsing behavior (e.g., pages viewed, links clicked).
  • Cookies and Tracking: We use cookies, pixels, and similar technologies to improve your browsing experience, analyze traffic, and deliver relevant ads.

2. How We Use Your Information

We use collected information to:

  • Process and fulfill orders.
  • Communicate with you about your purchase, account, or inquiries.
  • Send marketing emails or SMS messages (if you opt in).
  • Improve our Site, services, and advertising.
  • Detect and prevent fraud or unauthorized activity.

3. How We Share Your Information

We do not sell your personal information. We may share information with:

  • Service Providers: Third parties who help us process payments, ship products, manage email/SMS communications, or provide analytics/advertising services (e.g., Meta, Google).
  • Legal Compliance: If required to comply with laws, regulations, or valid legal requests.

4. Your Choices

  • Marketing Communications: You may opt out of marketing emails or SMS messages at any time by following the unsubscribe instructions provided.
  • Cookies: You can adjust your browser settings to refuse cookies or alert you when cookies are used.
  • Access & Updates: You may contact us to access, correct, or delete your personal information.

5. Data Retention

We retain personal information only as long as necessary to provide services, comply with legal obligations, resolve disputes, or enforce agreements.

6. Security

We implement reasonable technical, administrative, and physical safeguards to protect your information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

7. Children’s Privacy

Our Site is not directed at children under 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us.

8. Your Rights (California & Other Jurisdictions)

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA), including the right to request access, deletion, and information about data sharing. If you are in the EU/EEA, you may have rights under the GDPR, including the right to access, rectify, or erase your personal data. Contact us to exercise these rights.

9. Third-Party Links

The Site may include links to third-party websites. We are not responsible for the privacy practices of those sites.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date.

11. Contact Us

If you have questions or concerns about this Privacy Policy, please contact us online at www.sleepeq.co.